I think the shoe scene where they all split up is a great way to show all sides of the shoe without being boring and rotating it frame by frame. Also instead of just showing the shoe the whole time they showed what the shoe is about – basketball, flying, air – all things associated with the Air Force 1s.
This is some really cool Inso I found about Nike Air Force 1’s.
Here are some Adidas boots. They also created the bubbles and glass in C4D and even though its a still image I think it works so well and would like to incorporate something similar to this in my designs for FOM. Obviously the brand image Adidas are going for in this campaign is very different to the on FOM wants to create but I think some of the assets used here would look great with FOM shoes as they associate their brand image with outdoors and adventures.
JWL 2020 